Chapter 14 of Your First Etsy Shop
Your First 30 Days on Etsy: A Day-by-Day Plan
A 30-day plan for opening your first Etsy shop: one small task a day, four weeks from deciding what to sell to your first ten listings, with room to fall behind.
Blog
How-to articles for your first Etsy shop. Each one teaches the full method from one chapter of our guide; the guide adds the fill-in template.
Chapter 4 of Your First Etsy Shop
How to Price Handmade Items for Etsy: The Four Parts of a Price
A repeatable way to price handmade items for Etsy: materials, your time, fees and overheads, and margin, with a worked example and what to do when the price looks too high.
Chapter 6 of Your First Etsy Shop
Etsy Product Photos With Your Phone: The Five-Shot List
How to take Etsy product photos with the phone you already own: window light, a setup that costs almost nothing, the five shots every listing needs, and a two-minute edit.
Chapter 8 of Your First Etsy Shop
How Many Listings Should a New Etsy Shop Have? Why Ten, and How to Plan Them
Why one listing is not a shop and ten is a good first target, how to plan a group of listings that belong together, and how to get them made without burning out.
Chapter 7 of Your First Etsy Shop
How to Write Etsy Titles, Tags and Descriptions Without Keyword Stuffing
A plain-language method for Etsy listings: a title that reads like a sentence, tags built from seven questions, and a description that answers what a buyer would ask in person.
Chapter 1 of Your First Etsy Shop
Should You Open an Etsy Shop? A Six-Question Self-Check
Before the shop name and the supplies: what running an Etsy shop actually involves, the good reasons to start, the reasons to pause, and six honest questions to answer first.
Chapter 3 of Your First Etsy Shop
How to Check Demand for an Etsy Product Without Paid Tools
A free, one-evening method for finding out whether shoppers want what you plan to sell on Etsy: search like a buyer, study the results, read the reviews, find your gap, and test small.
Chapter 2 of Your First Etsy Shop
What to Sell on Etsy When You Can Make Many Things
Too many ideas and no first product? A five-step way to choose what to sell on Etsy: start from what you can already make, narrow it down, rule out the risky ideas, score the rest, and grow one product into a family.
Chapter 9 of Your First Etsy Shop
Selling Digital Downloads on Etsy: How Delivery Works and How to Prepare Your Files
Printables, patterns and templates: how a digital Etsy listing delivers, which file formats cause the fewest problems, how to name and test your files, what to say in the listing, and the shipping basics if you also sell physical items.
Chapter 5 of Your First Etsy Shop
The Etsy Shop Setup Checklist: What to Have Ready Before You Click Open
Everything to gather and draft before you open your Etsy shop: details, a name that passes four tests, simple branding, an About section, plain-language policies and payout settings, in the order to do them.
Chapter 10 of Your First Etsy Shop
Etsy Customer Messages: How to Answer the Five Questions Every New Seller Gets
The five messages every new Etsy seller gets first (is this available, where is my order, can I have a discount, it arrived damaged, can you make it different), with the shape of a calm reply to each and how to ask for a review without being awkward.
Chapter 11 of Your First Etsy Shop
How to Get Traffic to Your Etsy Shop From Outside Etsy
Etsy search is one way to be found and shouldn't be the only one. How to pick one or two outside channels (Pinterest, a small blog, an email list, social, markets) that you can keep up, and a one-page plan so they don't take over your week.